Car sales in Pakistan took a significant hit in February 2025, dropping by 29 per cent compared to the previous month, with a total of 12,084 units sold, according to data from the Pakistan Automotive Manufacturers Association (PAMA).
However, on a year-on-year basis, sales in February saw a 24 per cent increase compared to the same month in 2024.
The market had shown a strong performance in January 2025, with car sales jumping by 73 per cent month-on-month to 17,010 units. This surge was largely due to the low base effect. Auto sector analyst Myesha Sohail, from Topline Research, noted that the decline in February sales was anticipated, largely driven by seasonality, as many buyers delayed purchases in December to register their vehicles in the new year, which boosted January’s sales figures.
Despite the month-on-month drop, overall auto sales for the first eight months of fiscal year 2025 (8MFY25) saw an impressive growth of 50 per cent compared to the previous year, reaching 89,770 units, up from 59,700 units in the same period last year. The year-on-year rise in February sales was attributed to factors such as lower interest rates, improved consumer confidence, and the introduction of new models and variants.
While all major automakers recorded yearly growth, most saw a month-on-month decline in sales, except for Hyundai Nishat, which was the only company to post a slight month-on-month increase. Indus Motor Company reported a 28 per cent year-on-year growth, though sales dropped by 22 per cent from January, influenced by exceptional sales of the Toyota Hilux in the previous month.
Similarly, Honda Atlas Cars saw a 35 per cent rise in sales year-on-year but experienced a 7 per cent decline month-on-month. Hyundai Nishat, however, managed to increase its sales by 1 per cent compared to January, along with a 35 per cent rise on a yearly basis. Pak Suzuki Motor Company’s sales grew by 9 per cent year-on-year but fell by 35 per cent from January, following record-high Alto sales in the previous month.
Sazgar Engineering Works also witnessed remarkable growth, with a 2.13 times increase in sales compared to last year, but saw a steep 56 per cent drop month-on-month, selling 883 units in February. Over the course of 8MFY25, Sazgar’s sales reached 7,084 units, a significant rise from 2,667 units during the same period in the previous year.
The two- and three-wheeler segment also experienced a 35 per cent increase in sales year-on-year, with 126,699 units sold in February. However, sales in this segment declined by 9 per cent month-on-month. This figure excluded Royal Prince motorcycles and three-wheelers, as their data was still pending. Cumulatively, the segment’s sales for 8MFY25 increased by 30 per cent, reaching 962,315 units.
On the other hand, the tractor industry struggled, with sales plunging by 54 per cent year-on-year and 44 per cent month-on-month, reaching 1,534 units in February. Meanwhile, the truck and bus segment saw sales rise to 486 units, marking a 38 per cent increase year-on-year but a 22 per cent decline month-on-month.
